
Taking place  on 11-12 October 2023, the Forum will be a milestone for the #1point8 Billion Young People for Change campaign, bringing together young people, global decision-makers and advocates in a two-day virtual mainstage. The goal is to mobilize both political and financial commitments toward improved adolescent health and well-being.
Become a part of the movement

Let's share our stories of change! We encourage you to post a video or photo and caption on social media channels sharing an inspiring story of young people making change happen, using #1point8 and encouraging people to join the campaign at  www.1point
Young peopleÂ
(24 years and under)
Are you a young person? Tell us what you want! Please share what you want for your well-being on social media, using #1point8 and inviting your network to join the campaign at www.1point8.org. 
Mobilizers
(Above 24 years)
As a youth ally, you can also support this movement! Share who are the young people (under 24yrs) inspiring your advocacy efforts for adolescent well-being and why?



Use the hashtag! #1point8
Use the 1point8 filter and Giphy stickers

Step 1
Head over to the 1point8billion
Instagram page.
Step 2
Locate the filters panel (✨), that can be found
next to the reels section.
Step 3
Click on the filter you want to use and tap "try it".
Step 4
Choose to make a video or click a photograph.
Step 5
Click on the sticker icon on the top of the screen.
Step 6
Type "1point8" in the search bar.
Step 7
Choose from the array of stickers available.
Step 8
Scale and rotate the stickers as per your liking.
Speak up, Speak out!
Partners for change

Share young voices
Young voices need to be heard. Use the 1point8 Instagram filter and stickers to share your voice.
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Involve us in your events
Planning an event? Involve us in your events by using visuals in the download links. Every step counts, lets join forces with 1.8 billion young people! Get files using the download button below.
Sign off emails
Sign off emails with the 1.8 logo and the 'What young people want' chatbot QR code. Get files using the download button.
Share stories
of change
Share inspiring stories of change by young leaders and tag us on social media.
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Post 'parters for change' online
Use the 'partners for change' templates on social media to spread the word about 1.8 Billion Young People uniting for Change. Get files using the download button below.
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Present with 1.8
Create presentations with the 1.8 presentation template. Use domain specific slides or mix them up! Get files using the download button.
Add the 1.8 banner to your website
Download and add 1.8 banners to your website and help take the movement forward. Get files using the download button below.
Change your profile picture
Help us reach more people by adding the 1.8 Billion Young People for Change logo to your profile picture. Get files using the download button below.
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Brand guidelines
Create visuals for 1.8 Billion Young People for Change
Logo
The 1.8 logo has two forms: one has the colours and the other is a simpler, single colour version, see below to know which one to use when.


Use the coloured logo ONLY on white backgrounds
Use the black or white logo in all other scenarios like coloured backgrounds, images and videos
Colour
The colour palette for 1.8 is youthful and vibrant. Use the colours in the combinations shown below
Colour palette

Colour combinations

Colours to be used on photographs

Typography
There are 3 levels to the typography to communicate information clearly and in the right hierarchy
Primary typface
The Stroke
To communicate the core message. This should never be more than a few words or 2-3 lines. It should always be large to draw attention
Secondary typface
Noto Sans Condensed Italics
To communicate secondary text, provide information and context
Tertiary typface
Noto Sans
To be used as body text
Icons
The 1.8 icon library is continuously expanding, use icons and stickers in your visuals and use 1point8 Giphy stickers on Instagram and TikTok
Background
Create visuals for 1.8 Billion Young People for Change
Zoom Backgrounds
Use Custom 1.8 Zoom Backgrounds for all your Online meets.
Step by step guide to create a composition

Here we have used an image here. You can use a background colour or hatched texture as well.

Adjust the brightness of the image to ensure there is sufficient conrast and legibility of text.

Add the call to action or key message in large letters in the 1.8 font.

Use Noto Condensed Italics for supporting information. Play with colours to create visual interest.

Lastly add the logo. Use the black or white logos on images according to the contrast.
Content guidelines
Our brand persona is
Advocative
Responsible, active and speaking up
Young
Open, vibrant, energetic and without airs
Agile
Quick-witted, on-the-go and adaptable
Persistent
Keep at it till we get to our goal
Our tone of voice is
Direct
We do not beat around the bush. We get to the point without a fuss
Engaging
We charm and cajole our audience in a friendly and positive way
Immediate
We are quick and ready, jump-starting communications without delay
Inclusive
We are open and equitable, speaking and acting without discrimination
What Young People Want


Scan and share the QR code to make young voices heard!
What Young People Want is a Chatbot that aims to engage young people by capturing their nuanced perspectives, priorities, concerns, and ambitions. Through our dashboard, and by searching key topics, sub-categories, demographic factors, and geographies, you can explore young people’s responses thus far so that they might inform policy and financial commitment mobilization.